The last item you want to do after you onboard a new customer is to take away them from your advertising automation program. However, it’s a widespread mistake that many B2B enterprise tech organizations make. What you want is to design separate nurturing programs for existing clients. If your customers are having nice success together with your answer, they’re probably logging in daily, if not more. How you design and maintain your customer portal can contribute to ongoing advertising efforts to your present customers.
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